Rapid Application Development (RAD) is a methodology that focuses on rapid application development through frequent iterations and continuous feedback. As the increasingly competitive software market highlights increasing demand for new applications, the IT industry feels pressure to deliver products that perform faster and RAD becomes a necessity.
The RAD framework was introduced in 1991 by technology consultant and author James Martin, who recognized the infinite changeability of software and used it to design development models. A precursor to agile project management, RAD has become increasingly popular among agile organizations looking for ways to keep pace with their company growth and customer demands. With a focus on rapid prototyping, release cycles, and iterations rather than expensive planning, rapid app development is driven by user feedback rather than rigorous planning.
The need for rapid application development has led to a variety of low-code and no-code platforms. This demand is something that Codebots is extremely passionate and proactive about fulfilling. With our code-writing bots, you can develop apps quickly and build them 8.3 times faster than standard software development.
Traditional software development methodologies like waterfall follow rigid process models that pressure customers to approve requirements before the project begins. Customers often do not see a working build for several months, complicating the process of moving to new requirements and feasibility adjustments.

Rapid application development mitigates the complications found in traditional software development methods by focusing on customer satisfaction through early and continuous delivery of useful and valuable software. Although speed is emphasized, specific deadlines are not recommended. RAD accepts changes to requirements even at the end of development. All stakeholders communicate frequently and in real-time to measure progress, resolve issues, and improve efficiency. Active customer involvement throughout the development cycle reduces the risk of non-compliance with user requirements and saves time and money.
What are the stages of rapid application development?
A rapid application development cycle consists of four steps:
- Define the project requirements;
- Prototype;
- Rapid compilation and collection of feedback; Y
- Complete product/implementation.
The underlying principle of the RAD process is a reduction in planning to focus on a highly iterative design-build process that enables teams to accomplish more in less time without compromising customer satisfaction. The rapid prototyping and build phases can be repeated until the product owner and users are satisfied that the prototype and build meet the design requirements.

1: Define the project requirements.
The rapid application development cycle begins with stakeholders defining a loose set of project requirements that correspond to those that would be achieved during project scope in traditional development cycles. This planning phase is brief and emphasizes a higher priority for prototype iterations, but is critical to a project's ultimate success.
All project stakeholders - developers, customers, software users and teams - communicate to determine project requirements and strategies to address potential issues that may arise during development. Requirements include goals, expectations, deadlines, and budget. The customer provides a vision of the product and in cooperation with other interested parties a research is carried out to finalize the requirements with the agreement of all interested parties. Ensuring that everyone involved is on the same page early in the development cycle helps teams avoid misunderstandings and costly mistakes. Having said that, one of the key principles of RAD is the ability to change requirements at any point in the development cycle.
2: Prototype.
Once the scope of the project is defined, the teams start building the first models and prototypes. The goal is to quickly create a working design that can be demonstrated to the customer. Developers and designers work hand-in-hand with customers until the end product is complete to ensure the customer's needs are met. This step is usually repeated as many times as necessary as the project develops. At this early stage of prototyping, it is common for developers to skimp to produce a working product that is acceptable to the product owner.
Using rapidly created prototypes encourages user participation, testing, and feedback in a live system, rather than trying to make abstract evaluations of a design document. The nature of this constant feedback allows developers to incrementally adjust models until the design requirements are sufficiently met. Stakeholders communicate and learn through experience and quickly and easily identify what works and what doesn't. The rapidity of releases means bugs are more likely to be discovered earlier, resulting in fewer bugs and debugging.
Through prototyping, the development team can easily assess the feasibility of complex components. As a result, the software is more robust, less error-prone, and better structured for future design additions.
3: Quickly create and collect feedback.
Rapid Build is where application coding, system testing, and unit integration take place, turning prototype and beta systems into a working model. This phase can also be repeated if necessary, allowing for new components and changes. Teams often use low-code or rapid app development tools to make rapid progress on their app.
Because most user issues and customer changes are addressed during the iterative prototyping phase, developers can create a final working model more quickly than if they followed a traditional development approach. Software and applications are extensively tested at this stage to ensure that the end result meets customer expectations and goals. Developers work with customers and end users to collect user interface and functionality feedback and improve all aspects of the product.
Customers provide extensive feedback during this phase, suggesting changes, changes, or new problem-solving ideas as they are discovered. Customers may find that some concepts do not work in practice. With this input, the developers continue the prototyping or, if the feedback is only positive, move on to the last step.
4: Complete product/implementation.
In the final phase of rapid app development, developers take care of the technical debt accumulated in early prototyping and streamline delivery to improve stability and maintainability while finalizing the product for release. Components are moved to a live production environment where extensive testing is performed to identify product defects.
In the deployment phase, development teams move components into a live production environment where any required extensive testing or training can take place. The teams write extensive documentation and perform other necessary maintenance tasks before confidently delivering a complete product to the customer.
Benefits of Using Rapid Application Development Methods.
A rapid application development approach has myriad benefits for software teams and their customers. With speed and agility being a priority, IT teams are seeing an increase in productivity that improves project outcomes and enables delivery in days or weeks. The following are some of the main benefits of using a RAD method:
Early system integration and risk mitigation.
RAD teams quickly create and share working prototypes, allowing companies to validate functionality early in the software lifecycle. Frequent iterations and the nature of the feedback allows for easy assessment of all aspects, allowing for measurable progress that determines whether schedules and budgets are on track. Integration with other systems and services traditionally occurs at the end of a development lifecycle, but rapidly developed applications are integrated almost immediately. Testing occurs during each iteration, allowing stakeholders to quickly identify and analyze bugs, code vulnerabilities, or complications and fix them immediately without impacting development progress. A reduction in risk means a reduction in cost.
Adaptability and compartmentalization of system components
Software is malleable during development. Changing the code can drastically change the entire system, and developers can take advantage of this flexibility by iterating and prototyping potential concepts during development. This iterative nature encourages designers and developers to create independent, functional components. Each element is partitioned, which increases component reuse and makes it easier to adapt to changing software needs.
Iterative releases and faster time to market.
By using RAD and low-code development tools, business and IT teams can collaborate efficiently and deliver new production-ready applications faster, reducing the time spent on manual coding. Experienced team members can quickly create prototypes and function code that would otherwise take weeks or months. Fewer team members are required, which increases productivity. Frequent iterations encourage breaking down projects into smaller, more manageable tasks that are assigned to team members based on knowledge and experience. Businesses get a working product in less time and can benefit from earlier availability as new features are introduced.
Constant user feedback.
RAD's ability to easily and frequently receive relevant feedback from users who interact directly with applications during development and prototyping is invaluable. Regular communication and constant feedback increase efficiency and overall quality. Iterative design and access to a system's UI/UX components puts feedback at the forefront of the process. Traditionally, developers work in silos without feedback, so gathering feedback can inherently be difficult, time-consuming, expensive, and require lengthy meetings and phone calls. RAD increases customer satisfaction through a commitment to a high level of collaboration and coordination. Clients work closely with developers who have the opportunity to submit jobs frequently, gaining confidence that they are on track to keep the client happy when the final product is delivered. Incorporating testing throughout the project lifecycle improves overall software quality by validating and refining requirements based on user feedback.
Disadvantages of using rapid application development methods.
While RAD offers a variety of compelling benefits, the methodology is not universally applicable. For example, RAD doesn't work very well for smaller projects where the technical risk is particularly high. Below are some complications or disadvantages of RAD:
Trust in a technically strong team.
RAD relies heavily on modeling skills and requires experience with rapid customization based on component development. A technically strong team is essential to properly identify and meet business needs. Smaller teams can integrate RAD more easily because they have direct access to each other and communication is easy. When projects require communication between teams, development cycles are invariably shortened. It takes longer to align all stakeholders with business needs, made even more complicated by the ever-evolving RAD capability. Documentation is finalized at the final stage, making issues and progress harder to track, severely impacting scalability.
It requires focus on the interface.
Customers judge the quality of a solution by what they can iterate on a prototype. RAD requires frequent iterations and prototyping, and customers expect significant advances with each new release, but prototyping is often a facade. While developers are motivated to find the best solution, sometimes they have to sacrifice backend best practices to speed up frontend prototyping. This creates technical debt, which can lead to more shortcuts in delivering a working app being removed as teams struggle to meet deadlines and avoid refactoring.
It requires a high level of commitment from everyone involved.
With most traditional software development methods like waterfall, customers and development teams spend most of their time separately. The RAD model requires a frequent prototyping cycle, and consequently all stakeholders must be willing and able to commit to regular meetings to communicate and provide feedback frequently.
It requires modular systems and is difficult for large projects.
Rapid application development methods reduce control and constraints and provide greater flexibility during prototyping and development. Properly managing the flexibility and volatility of a project can complicate larger applications. The time lock may cause some features to be delayed to complete short release cycles. Each component should be modular so that elements can be easily imported and customized. RAD is particularly useful for scalable component-based systems, but also works well for feature-rich projects that require longer development times.
Which projects are suitable for rapid app development?
RAD is a good method for fast-moving environments with experienced teams that have the budget for rapid application development tools such as low-code frameworks and code generators. RAD is particularly useful for small companies offering innovative products in a competitive market that requires a high level of entrepreneurial involvement. The on-the-fly approach adapts to unexpected changes in requirements. When projects are under tight deadlines, teams with rapid application development methodologies must be held accountable for delivering a working product as quickly as possible.
RAD should only be used when a system can be modulated to be delivered incrementally. Whether you need to create an in-house business tool or a customer-facing portal, RAD can help you deliver a better experience for your end users. However, when the software is business-critical and the technical risk is high, ie the results impact people's lives, a RAD approach is inappropriate.
Consider the following checklist to assess whether a RAD approach is right for you.
- Do you have an experienced team that can engage in an intensive and continuous development process with a high level of communication?
- Is your client open to this approach and the level of hands-on involvement required? Otherwise, communication failures can lead to projects failing.
- Is your client willing to meet project deadlines and a timeline to complete the model? All stakeholders must be on board to use this methodology effectively.
- Can the system be modularized in a period of 2 to 3 months?
- Do you have the right communication and development software and tools to use RAD effectively? If not, do you have the budget to pay for the necessary tools, including additional skilled team members if required?
- Is the technical risk low?
Build 8.3 times faster with Codebots.
The introduction of a new process requires the approval of all parties involved. Fast delivery emphasizes component reuse to reduce overall development time and this can only be successful with a strong and dedicated team.
Codebots takes rapid application development to the next level, helping users plan, test, build and release their software applications. Our diagram editor allows multiple people to work at the same time to increase collaboration and productivity. Many of our features (our extensions) have been pre-built, allowing users to drag and drop key elements of the app to save even more time and money.

Written by Christine Chien
Marketing Activities and Partnerships
Our own Christine is a marketer by day and a nerd by night. If you are not developing our marketing strategy, you can usually find them next to your 3D printer or in a local factory shop.
FAQs
When was RAD developed? ›
The RAD concept was officially introduced to the public in 1991 with the book Rapid Application Development by James Martin.
What are the RAD stages of development? ›What are the 5 phases of the RAD model? The 5 phases of rapid application development are business modeling, data modeling, process modeling, application generation, and testing and turnover.
What is RAD methodology in simple words? ›What is Rapid Application Development Methodology? Rapid Application Development (RAD) methodology is a flexible way to quickly create and deploy software applications. The RAD method is effectively designed to adapt to changes and new inputs like features and functions, updates, etc.
What is the example of rapid application development? ›Another RAD example is handling employee resignation. HR teams have a lot to coordinate when an employee decides to leave the company. This app might seem trickier to build just because there are so many moving parts involved. But you can use the same approach.
Is RAD a software development model? ›In software development, rapid application development (RAD) is a concept which emphasizes working on software and being more adaptive than older development methods.
Who developed rapid application development? ›Starting with the ideas of Barry Boehm and others, James Martin developed the rapid application development approach during the 1980s at IBM and finally formalized it by publishing a book in 1991, Rapid Application Development. This has resulted in some confusion over the term RAD even among IT professionals.
What is RAD model example? ›RAD Model or Rapid Application Development model is a software development process based on prototyping without any specific planning. In RAD model, there is less attention paid to the planning and more priority is given to the development tasks. It targets at developing software in a short span of time.
What are the principles of RAD? ›The key principle of the RAD process is a reduction in planning to focus on a highly iterative design and construction process, enabling teams to accomplish more in less time, without impacting client satisfaction.
Why RAD model is important? ›The key benefit of a RAD approach is fast project turnaround, making it an attractive choice for developers working in a fast-paced environment like software development. This rapid pace is made possible by RAD's focus on minimizing the planning stage and maximizing prototype development.
Why is RAD better than agile? ›The rapid development of applications emphasizes rapid prototyping rather than more expensive planning, in contrast to Agile's focus on production time.
Is RAD the same as agile? ›
RAD is also known as the agile model, where the software development lifecycle is divided into sprints.
Where is RAD model used? ›Definition: The Rapid Application Development (or RAD) model is based on prototyping and iterative model with no (or less) specific planning. In general, RAD approach to software development means putting lesser emphasis on planning tasks and more emphasis on development and coming up with a prototype.
Which company uses RAD model? ›OutSystems
OutSystems is a platform designed to work with RAD methodology. It gives developers the high-end tools they need to create, deploy, and manage enterprise-grade applications quickly and efficiently.
- KFC food delivery App.
- IKEA- ERP app development.
- Adidas Ecommerce App.
- Hukoomi- Web app Development.
- Domino's Mobile App.
- JobGet Mobile App.
- Pizza Hut Mobile App.
- Bajaj finserv Fintech App.
Rapid Application Development (RAD) model is type of incremental software process model in which components are established or developed in parallel. RAD is responsible for reusability of component and parallel development of software.
How is RAD different from SDLC? ›SDLC is time intensive, it allows for minimum iterations, there is little user interaction and requires high coding efforts. In alignment with the change in pace of enterprise needs, RAD offers a simpler approach to application development, one that requires minimal coding and is highly flexible.
Where did the RAD model come from? ›The history of Rapid Application Development
The RAD model was introduced as an alternative solution to the traditional waterfall software development life cycle (SDLC) model. The initial solution was developed by Barry Boehm, and was known as the "spiral model".
Disadvantages of RAD model:
Only system that can be modularized can be built using RAD. Requires highly skilled developers/designers. High dependency on modeling skills. Inapplicable to cheaper projects as cost of modeling and automated code generation is very high.
Rapid application development (RAD) is an agile project management strategy popular in software development. The key benefit of a RAD approach is fast project turnaround, making it an attractive choice for developers working in a fast-paced environment like software development.
What is DevOps RAD? ›Rapid Application Development (RAD)
The use of a modern Rapid Application Development (RAD) platform (or a low code app development platform as it is also sometimes called) supports the speed, agility, and continuous implementation of the DevOps approach and its DevOps culture.